AntiNorm

AntiNorm aims to reshape the personal care space by unlocking the untapped potential of a single product, pushing beyond traditional boundaries.

Website

Sector

Personal Care

Location

Delhi

Investment Year

2025

Investment Status

Active

About The Company

Founded by Aparna Saxena, AntiNorm treats beauty and personal care products like technology products, allowing for continuous innovation and feature expansion based on consumer feedback and emerging trends.

Founders

Aparna Saxena

Founder

Name of the AIF	Rukam Capital Trust	Rukam Capital Fund II Trust
Category of the AIF	Rukam Capital Trust Fund I	Rukam Capital Fund II
SEBI Reg. No.	IN/AIF2/19-120/0705	IN/AIF2/23-24/1321
Name of the Fund Manager	Mentorx Incubation and Advisory Services Private Limited	Mentorx Incubation and Advisory Services Private Limited

FAQs

When was AntiNorm founded and by whom?

AntiNorm was founded by Apsara Saxena.

What does AntiNorm do?

AntiNorm aims to reshape the personal care space by unlocking the untapped potential of a single product, pushing beyond traditional boundaries.

In which year did Rukam Capital become an investor in AntiNorm?

Rukam Capital became an investor in 2025.

What industry does AntiNorm operate in?

The company operates in the personal care industry.

Where is AntiNorm headquartered?

AntiNorm is headquartered in Delhi.

Contact Us

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