Rukam Capital

Pilgrim

Pilgrim is for the modern Indian who loves global beauty trends but insists on toxin-free care.

Pilgrim

Sector

Beauty & Personal Care

Location

Mumbai

Investment Year

2021-2023

Investment Status

Inactive

About The Company

After spending 20+ years in the beauty and wellness space, Anurag Kedia wanted to create something meaningful. Partnering with his IIT Bombay friend, Gagandeep Makker—an expert in data and market insights—they launched Pilgrim. Their mission? To bring high-quality, vegan, cruelty-free, and toxin-free beauty products from around the world to Indian consumers, without breaking the bank.

The startup is already committed to using recycled plastic for all its packaging and is now taking steps to shrink its plastic footprint even further, staying true to its toxin-free beauty promise.

Founders

Anurag Kedia

Anurag Kedia

Co-Founder

Gagandeep Makker

Gagandeep Makker

Co-Founder

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