Ep 1 | Four Kids. Zero Filter. Gen Alpha at the Startup Table with AJ | STWAJ S03

Startup Table with AJ, Season 3, Episode 1, is now live.

This episode focuses on Generation Alpha. Their preferences are already shaping consumption patterns in India. Digital-first and highly aware, they operate within tightly linked ecosystems of content, peers and parental influence.

Archana Jahagirdar, Founder and Managing Partner at Rukam Capital, speaks with four participants aged 11–13—Veronica, Aryan Bansal, Palaksh Gupta and Manishka Dubey, alongside their parents.

Part 1 centres on the children. The conversation asks what they would build without constraints, how they interpret the internet, and what they think adults misunderstand.