2026
Delhi High Court restrains startup Beco from running ads against HUL products
Delhi HC reserves order on HUL plea against Beco ads alleging skin irritation
Creators drive discovery for 29% of Gen Z, but only 6% buy immediately:Report
Money, Meaning and Autonomy Drive Gen Z, Alpha
India’s Generation Alpha
Genz Z opens its wallet for festivals, but keeps its research hat on : Report
Festive shoppers open wallets but adopt caution
How Gen Z spends during the festive season
Gen Z emerges as key force shaping India’s consumer market: Rukam Capital Study