What Does It Really Take to Build a Consumer Brand in India?

Building a consumer brand in India today is no longer about one breakthrough idea alone. Product quality is expected, distribution has expanded, and access to customers has improved. Yet very few brands consistently scale. In this Special Edition of Startup Table With AJ, Archana Jahagirdar, Founder and Managing Partner at Rukam Capital, brings together Arjun Vaidya, Co-founder at V3 Ventures, GauravJeet Singh, Director at Meta, and Sidhant Keshwani, Founder & CEO of Libas for a grounded conversation on what it actually takes to build and scale consumer brands in India.